I posit this:
Trump's use of Twitter is connecting the Media of the Mikas and Coopers with the Social Media of the Kardashians.
He is nudging people to view them through the same lens, and to then treat them with the same Unseriousness and occasional Disdain.
The News has the Fakeness of a Reality Show: everyone knows the shows have planned narratives, and are edited to Sell what they wish to Sell: Russian Collusion, Kardashian Perfume -- no difference.
Many people do not recognize the World the Media portrays as their own, in the same manner they do not recognize the Lives of the Kardashians as anything resembling their own: however, even the Kardashians understand Downtown Arkansas better than the Media, and don't bash them, because they know THOSE ARE THEIR CUSTOMERS.
Part of the Entertainment found in the Kardashians is their narcissism and simultaneous lack of self-awareness: Trump is showing the Media to be the same Actors, and he is battling them with a Wrestling Wink.
He is signalling that he knows all of this is a Game, and yet the Media continues to play their parts with Dead Seriousness, not realizing that they have come full circle to Twitter Ted Baxters, adding only sociopathic habits along the way.
Would watching "Election Night With The Kardashians" be fundamentally different than CNN's Panel of Tsking Heads?
The Twitter Tar Baby has been deployed.
I am Laslo.